Google Sniper 3.0
Overall Score: 4/10
Founder: George Brown
Price: $47/month, + upsells: $187, $97
Hey there readers! It’s time for another review, this time of Google Sniper, an affiliate marketing training course that recently received a third installment. Is it legit, or should you stay away?
What is Google Sniper?
I’ll tell you what it’s not, first: an actual Google product. I actually did think it was though. I’m clueless. Anyway, it’s a pretty cool name. Most online marketing products have catchy names, but Sniper takes the cake.
Moving on, Google Sniper (or GS) is a program designed to make you a profitable affiliate marketer. It basically goes through starting a website, choosing a niche, getting traffic, all that kinda stuff.
Created by George Brown, GS has had two updates over several years, with 3.0 being the latest. It’s pretty obvious that he’s playing catch up to Google’s updates. Not like that’s a bad thing.
It’s been pretty successful for Mr.Brown, but can his product really earn you thousands of dollars a day?
Like many similar products, GS is very overhyped. I see the reasoning behind doing so, but it doesn’t change the fact that newbies will buy in, expecting one thing and getting another.
Regardless, this review’s gonna tell you all you need to know about Google Sniper, and if it’s really worth the $47.
Note: GS is a ClickBank product. You can get a refund easily, if you so choose, by contacting ClickBank support.
Let’s dive in!
The Google Sniper Training
GS is composed of three different sections: the main course, and the appetizer. The dessert comes later.
Hold on! What I meant to say was, there’s the GS main training course, then the Sniper X training, then the Sniper cash machine. Cool names, for sure, but let’s take a look at each one.
The Google Sniper Course
This is the meat of the program. It’s similar to the training in GS 2.0, only updated with more videos.
If you don’t know how Google Sniper training works, I’ll give you a quick rundown:
GS basically sets you up with a website to use in affiliate marketing. But it’s not just any website. It’s a “Sniper” website, focused on a specific interest, like weight loss, cheap traveling, or even snowshoes.
Sniper sites are really just niche websites with a cool name.
Anyway, GS runs you through using Google’s Keyword Planner, and creating a niche site. You’ll write a few pages, a post or two, and a YouTube video. GS claims you can do all this in a few hours. That’s an oversimplification to me. Just look at this chart.
Those times are just so off. You can’t expect to make a good YouTube video in 25 minutes, especially if you’re new (which you probably are)! Don’t even get me started on how you can apparently finish 2 blog posts in under an hour.
Still, I personally consider those small work times as pandering to buyers. It’s not gonna take an hour to fill your site. It takes days or weeks.
Sniper X training focuses on getting traffic to your Sniper site. Think of it as the SEO-oriented part of GS. It’s composed of 20, 20-minute video lessons.
The techniques you learn in Sniper X are sort of a mixed bag. Some are honestly quite useful, like the video on social media, while others are just plain useless because of a little thing called time. Consider the lesson on backlinks, for example.
Buying backlinks is a good way to be flattened in rankings, but that doesn’t stop GS from including it in their training. You’d have to be an expert to know which methods are to be avoided, which is why GS isn’t a very good idea for beginners.
Sniper Cash Machine
A lot of internet marketing programs offer affiliate programs, and GS is no different. This section is built around promoting GS itself, as opposed to your niche site. Surely enough, it’s the first thing GS directs you to after signing up.
Of course, GS knows you’re most likely a beginner with no website or email list, so it focuses on using Facebook and Twitter to spread the word about it.
Believe me, this is not a worthwhile strategy. Twitter is very strict with spam, and Facebook’s organic reach is unreliable. You’ll have to either pay for FB/Twitter ads, or rely on family and friends. Sure, you might have a huge fan page, but you most likely won’t.
What’s more, the training is just posting a lot of pre-written tweets/status updates. You’re just gonna look like a sad spammer to your friends.
I personally hate the idea of promoting to people you know, since it’s so… pyramid-schemy. Now, GS is certainly not a pyramid scheme, but that tactic feels wrong in my opinion.
These are the main Google Sniper training courses. You get them for $47/month. Of course, being an internet marketing product, GS naturally has upsells!
I regularly come across things I consider as the scourge of mankind, but upsells are the one thing I always remember. Unethical and annoying, upsells are the main indicator I use to determine if a program is worth buying.
The GS upsells start coming right after you purchase the $47 membership. You get taken to a sales page promoting the $187 Google Sniper Elite.
Elite is composed of an “Empire Module” and Traffic Ultimatum. The Empire Module is a locked section of the main training, only accessible trough Elite.
Empire’s shtick is outsourcing. That is, using sites like Fiverr and Freelancer to find people to make a site for you. Empire teaches outsourcing as if it’s the saving grace of your business. Buying blog posts is one thing, but in reality outsourcing a website is hard, as it almost never gets to be the way you want it.
Traffic Ultimatum is the second part of Elite. It’s a 20-video course that’s basically an add-on to the main training. Check out the 4 parts:
Traffic Ultimatum is more for veterans of affiliate marketing. It covers some complex stuff, like Google Adwords PPC (pay per click) campaigns. It covered marketing concepts that I never heard about, like conversational marketing, or piggyback marketing.
Or maybe I’m just living under a rock. I’m not ruling anything out.
I’m not gonna say that all experienced marketers will learn something, though. These are topics that can be learned from a huge variety of internet resources. Some are free, and others are paid. But most don’t cost $97.
Hey, hold on! I thought Elite cost $187, bub!
It does! Until you refuse the offer, of course. Then GS downsells you and makes the price $97. It’s a classic sales funnel strategy.
In my opinion, downselling is as bad as upselling. You’re basically telling the customer that he/she could have paid double if they actually wanted the product. Instead, they get 50% off for rejecting it! How topsy-turvy is that?
You don’t even have to buy Elite to know. GS spells it out on their website.
Sales funnels grind my gears. I know it’s a legitimate business strategy, but it just feels so dishonest.
You’ll notice another upsell in there, too: the $97 case study upgrade. In this course, George Brown teaches Sniper site-building with PLR (private label rights) products. When you buy PLR products/content, you get the rights to use as if they were yours.
Many low-quality programs use PLR. To a rookie, the concept of buying something “ready-made” is tempting. In fact, I’ve bought a few myself over the years. They never work.
Oh, and Google started penalizing duplicate content a while ago anyway. Since hundreds of other GS users would use those same PLR products, you’d suffer in the rankings. Another instance of GS being outdated.
Elite has its upsides, but don’t bother with Case Study. Actually, don’t bother with any of them.
Obsolete Training! The Google Sniper Verdict
Would I consider Google Sniper a scam? Despite my complaining, absolutely not.
GS is a legit product. ClickBank items can be low-quality or unethical, but they’re never MOBE-level bad. You can get a refund for GS quite easily. That’s a good sign.
Don’t get me wrong, GS has a lot of problems. Why else would George Brown update it every year or two? It had to be updated first because of Google Panda, a search engine update that killed “thin” sites, which were (or still are) GS’s modus operandi.
And despite coming out after the backlink-killing Penguin update, GS 3.0 still preaches backlinks, which we all know aren’t useful anymore.
They were when 2.0 was released though, which just shows that GS isn’t updated fully. Buying backlinks can totally destroy your site, if you’re not careful.
If that wasn’t enough, you’re bombarded with upsells right after signing in. Upsells are toxic and I don’t look favorably on any program that abuses them.
In the end, GS will continue to be updated until it’s simply unable to keep up with changes to Google’s algorithm. Well, even more so than it already is.
An experienced marketer would highly benefit from GS’ affiliate program (not the actual product) for sure. I recommend GS in their case. But rookies should stay away, period.
A Better Choice
Are you one of those rookies? What if I told you that you could pay the same monthly price that GS charges and get access to an ever-evolving training platform? One that boasts hundred of training videos, and personal contact with the owners?
I’m talking about my #1 Super Program, the community that’s responsible for my success in the affiliate marketing realm.
When I joined for free, I received 2 websites, that I could do anything I wanted with. I got access to extremely high quality training, and got to chat with the founders. All this for free, you see. Now imagine paying $49 a month?
It’s really no contest. Just for $2 more, you get all this:
Now you’re playing with power! Try it out for free, and see how it goes. It’s the best way to make an actual income online.
What do you think about GS? Any questions about it? Do upsells grind you gears, too? Leave a comment below!
Your schoolmate in sniping,